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The $100K Paperweight: Why Your RF/IPL Device Isn't Generating Revenue (And What to Do About It)

Struggling to profit from your RF/IPL device? Discover why it’s underperforming and how a proven patient workshop system can turn it into a revenue machine.

Implementation Models: Workshop System Variations Compared

Implementation Models: Workshop System Variations Compared

Implementation Models: Workshop System Variations Compared
Garry Regier
Published on: 18/05/2025

Discover which dry eye patient workshop model best fits your optometry practice. Compare DIY, hybrid, full-service, and virtual options for maximum ROI and faster results.

Digital Marketing for OptometristsDry Eye
The Economics of Patient Workshops: A Side-by-Side Comparison

The Economics of Patient Workshops: A Side-by-Side Comparison

The Economics of Patient Workshops: A Side-by-Side ComparisonGarry Regier
Published on: 16/05/2025

Discover why patient workshops consistently outperform traditional lead generation for RF/IPL dry eye treatments. See the side-by-side economic breakdown, including patient acquisition costs, ROI, and long-term revenue projections.

Digital Marketing for OptometristsDry Eye
Patient Psychology: Why Group Education Drives Higher Conversion for RF/IPL Treatments

Patient Psychology: Why Group Education Drives Higher Conversion for RF/IPL Treatments

Patient Psychology: Why Group Education Drives Higher Conversion for RF/IPL TreatmentsGarry Regier
Published on: 14/05/2025

Discover how group education taps into trust, emotion, and social proof—boosting conversion rates for RF/IPL dry eye treatments by 2–3x over traditional methods.

Digital Marketing for OptometristsDry Eye
The Workshop System: A Different Patient Acquisition Paradigm

The Workshop System: A Different Patient Acquisition Paradigm

The Workshop System: A Different Patient Acquisition ParadigmGarry Regier
Published on: 13/05/2025

Struggling to get ROI from your RF/IPL device? Discover the 4 hidden flaws in traditional lead generation that keep high-ticket treatments from converting.

Digital Marketing for OptometristsDry Eye